App Store Optimization Case Study: RoverCraft

Supreme Media Keywording Optimization results in +35% in app installs on iOs

RoverCraft is a mobile app game by Mobirate that brings the user through an incredible space journey on an endless runner car game. Because there's never enough fun, you have to craft your own space car to reach all the planets !

Supreme Media worked closely with Mobirate to improve their visibility on the app store and their rankings through our App Store Optimization keywording service to meet with their full audience. After the first deployment of keywords in the Canada, US, UK and Australia on iOS, an instant lift in the keywords positions occured and the appearance of RoverCraft in new rankings. With the constant traffic that RoverCraft generates, they got up to the new rankings in less than a month without any UA Campaign.

  • Visible on New keywords
  • Target 100% of the potential audience
  • After the first update + 125% visibility!
  • Climb in new keywords ranking during the month
  • Catch trends related to the game
  • Increase of organic downloads up to +35% after 30 days

After the lift on their keywords visibility, it led to the increase of the organic downloads through the english speaking countries. With a major lift on their #1 market: USA, they can renew their user base with high quality user. Never forget, organic users through keywords search is 2x better in "quality" than any targeted advertising campaign.

Trusted By

  • GameGarden
  • Hornet
  • twoDesperados


  • Guys from Supreme Media have done a really amazing job with perfectly visible results.

Investor at Pear Inc.


Marketing Lead at Mobirate


VP Marketing at Footbook

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